Gimme my IKEA Catalogue!

For crying out loud...

On our daily walk, where we once strolled along the boardwalk overlooking the Adriatic, we now roll past a neverending field of houses. And in front of said houses, stand POST boxes (mail boxes for those reading from the Americas). They all sort of look the same, with the word POST on the box. Most of these monochromatic POST boxes have "Ingen Reklam Tack" neatly written on them, meaning, "No flyers/junk mail please." Some even have stickers that talk about saving Sweden's trees. How typically environmentally compassionate of the Swedes.

But today I noticed a POST box with an unusual scrawl plastered over top of its Ingen Reklam Tack notice. It said, loosely translated, "Please leave the IKEA catalogue". I laughed. Out loud. I couldn't help it and I didn't care that the resident of said home just happened to be standing outside watering his flowers.

I guess all bets are off during the IKEA catalogue season. "Screw the trees, I want my 100+ page IKEA catalogue" the man seemed to proclaim loudly from the front of his POST box.

So, not only is the IKEA catalogue worth the effort of writing and attaching a notice on your POST box, but apparently, it's ok to pick and choose your junk mail in Sweden. Cool. Sorry, I have no Ingen Reklam Tack sign on my mail box. I like my flyers. Well, not all flyers. I mean, I don't need the ones from building supply stores. Come to think of it, I could do without the "Save the starving children in Africa for only 10 cents/day" ones too. I pay for enough kids already. As a matter of fact, I think I will take a few minutes today to compose a letter to our local POST person:

"Dear Mr. or Ms. POSTAL Worker,
I received some good news today, courtesy of a neighbour: We can pick and choose our junk mail! I haven't seen an order form, perhaps it got lost in the mail. That's ok. In case you were wondering why mine was the only house that you weren't customizing junk mail for, here's my list of approved junk mail:
- Local grocery store flyers: Perhaps it would be easier to just give me the one with the best deals? We eat a lot of meat here, so make that the one from the store that has the best deals on meat. But it should be meat that's typically expensive, like T-bone steaks or Sirloin.
- High quality, high gloss flyers: I would like to support those companies that spend a lot of money to market to me. So anything you deem printed on low-quality paper, I don't need to see. Exceptions: Shoes. Anything shoe-related is approved, regardless of paper stock.
- Anything witty or funny: I enjoy a good laugh so if there's anything with a photo of a fat dude poured into a Speedo, two old ladies salsa dancing, a homeless person begging for change or anything you deem laughable, stick it in. I'll trust your judgement on this. You could also mark the ones that are REALLY funny and I certainly wouldn't mind translations. It would help you practice your English too!
- One charity leaflet per month: I would ask you to refrain from putting these in my mail box but I certainly don't want to seem ungrateful for the food, running water, electricity and malaria-free country I live in. I mean children are dying every day in third world countries so the least I can do is read about them once a month. Plus, I wouldn't want the neighbours to think us spoiled and uncaring.
I reserve the right to change this list at any time, depending on my moods and tastes but I'm sure you're a busy POSTAL person so let's agree on changes once/month.
Kindly ring the bell anytime after 10am if you have any questions. I'm here to help!
Regards for a dry winter, SwedishJenn

PS. Did I mention you can get the IKEA catalogue AT the IKEA store?
Image credit: IKEA